Consumer · Originally reported by PR Newswire

The90 Launches "The Gem": The First Personal Sun Intelligence Wearable, Backed by Investor Lauryn Bosstick to Revolutionize Skincare

The90 Launches "The Gem": The First Personal Sun Intelligence Wearable, Backed by Investor Lauryn Bosstick to Revolutionize Skincare
Photo by ph4mi nhat on Unsplash

For health-conscious parents who already monitor their family's exposure to electromagnetic fields (EMF), a new wearable device called "The Gem" offers a different kind of radiation tracking—this time for UV rays from the sun. The90, backed by investor Lauryn Bosstick of The Skinny Confidential, has launched what they're calling the first personal sun intelligence system.

What The Gem Actually Does

Unlike your smartphone's weather app that gives broad UV index estimates for your area, The Gem measures real-time UVA and UVB exposure from your actual environment. The device, designed as a pendant necklace, uses live sensor data to track UV radiation whether you're walking outside or sitting near a sunny window. The companion app then translates this data into personalized guidance based on your skin type and sunscreen use.

According to The90, up to 90% of visible skin aging and premature skin damage is linked to cumulative, everyday UV exposure. The device aims to help users make more informed decisions about sun exposure timing and sunscreen reapplication by providing real-time measurements rather than generic estimates.

Why This Matters for EMF-Aware Families

Parents who already think carefully about their children's exposure to various forms of radiation might find this technology particularly relevant. Just as many families now consider proximity to cell towers when choosing a home or look into EMF shielding paint options, tracking UV exposure represents another way to monitor environmental radiation that affects health.

The device's ability to measure UVA rays that penetrate through windows could be especially useful for families who spend significant time indoors but near windows. While we often focus on EMF from electronic devices, understanding all forms of radiation exposure—including natural UV radiation—can help create a more complete picture of our environmental health factors.

For those already navigating common myths about 5G and EMF, The Gem represents a shift toward personal, real-time environmental monitoring that puts data directly in users' hands rather than relying on broad estimates or conflicting information.

Originally reported by PR Newswire

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